Jay Z and Beyonce Embark on 22-Day Vegan Journey

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Photo from People Magazine

I’m sure this is very high up on the list of Things You Give a S*** About, but in case you hadn’t heard, Jay Z and Beyonce are going vegan this month.

“On December 3, one day before my 44th birthday, I will embark on a 22 Days challenge to go completely vegan, or as I prefer to call it, plant-based!” Lay Z wrote on his Life + Times website earlier this week. “This all began a few months back when a good friend and vegan challenged me to embrace a ‘plant-based breakfast’ every day. It was surprisingly easier on me than I thought.”

Marc Borges, founder of the 22 Days nutrition program, is a pal of the music mogul. As I’ve said many times on this here blog, I’m a big-believer in plant-based diets, even if I do feel some people do best with small amounts of animal protein. One thing that’s actually pretty cool about the 22 Days program is that it features some great recipes created by certified clinical nutritionist, Gena Hamshaw of Choosing Raw, who shows readers again and again how many wonderful ways you can enjoy plant-based meals as part of your everyday life.  So whether you want to go completely vegan for 22 days or incorporate one vegan meal per day, you have some guidance.

Sure, I roll my eyes at the celebrity tie-in, but I actually think it’s a good thing when an individual or couple challenges themselves to make a healthy new habit—or habits—routine. Maybe seeing one of the most famous celebrity couples focusing on their food will inspire some other folks to put more plants on their plates.

I was just having a conversation with someone the other day about how important it is to surround yourself with people who have similar goals so that you can be good influences on each other. It’s really true. Feeding off of positive energy does your body—and your mind—so much good.

So here’s the hoping Mr. & Mrs. Carter and any other 22 Day-ers have a good experience. For any of you guys rocking a December goal, cheers to that as well.

Do you have a goal for this month? Mine is to get back into meditating for 10 minutes every day. So far so good! 

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One thought on “Jay Z and Beyonce Embark on 22-Day Vegan Journey

    Gnocchi with Brussels and Bacon | Keeping It Real Food said:
    December 9, 2013 at 2:01 pm

    […] I know I was just talking about Jay Z and Beyonce’s Vegan Journey the other day (PS—don’t know why I keep calling it that), but because I am on no such […]

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